BBC: TV BROADCAST DESIGN
Client: BBC
Agency: Red Bee Media
Roles: Creative | Motion Design | Animation
Hopefully you will never see this animation. Abruptly going Off-Air is just one of the many thrilling components of TV broadcast. But the BBC Keeps Calm and Carries on.
Disgrace Design produced this tranquil branded looping video, in the unlikely event the British broadcaster lost transmission.
Objective: Create a hypnotic, calming and seamlessly looping broadcast video.
Process: Conceptualise and craft a fluid motion design featuring the BBC logo.
Tools: Adobe Illustrator, Cinema 4D, physical particle simulations, Adobe After Effects.
Results: A tranquil looping animation that sooths the viewer during technical issues.
Process: Conceptualise and craft a fluid motion design featuring the BBC logo.
Tools: Adobe Illustrator, Cinema 4D, physical particle simulations, Adobe After Effects.
Results: A tranquil looping animation that sooths the viewer during technical issues.
creative | motion design | direction