BRODCAST DESIGN
Client: BBC
Agency: Red Bee Media
Roles: Creative | Motion Design | Animation
Disgrace Design produced this tranquil branded looping video, in the unlikely event the British broadcaster lost transmission.
Hopefully you will never see this animation.
Abruptly going Off-Air is just one of the many thrilling components of TV broadcast. But the BBC Keeps Calm and Carries on.
creative | motion design | direction
Objective: Create a hypnotic, calming and seamlessly looping broadcast video
Process: Conceptualise and craft a fluid motion design featuring the BBC logo
Tools: Adobe Illustrator, Cinema 4D, physical particle simulations, Adobe After Effects
Results: A tranquil looping animation that sooths the viewer during technical issues
Process: Conceptualise and craft a fluid motion design featuring the BBC logo
Tools: Adobe Illustrator, Cinema 4D, physical particle simulations, Adobe After Effects
Results: A tranquil looping animation that sooths the viewer during technical issues